4.1xMeta Ads ROAS
From empty spaces to a waiting list
A premium dog daycare
Read the case studyMeta Ads in KilkennyMeta Ads that scale your business
Meta Ads management covers Facebook and Instagram advertising: audience strategy, creative, campaign setup and ongoing optimisation. Khalid Farhan is a Dublin agency that runs Meta campaigns for local businesses, e-commerce brands and apps, with pixel and Conversions API tracking in place so results are measured in leads and purchases rather than likes. We work with businesses in Kilkenny and across Ireland; most of the work is remote, and we meet Dublin clients in person.
A good fit if you are
- E-commerce brands scaling with a tested creative pipeline
- Local businesses that want bookings and footfall
- Apps and consumer services acquiring users at a target cost
- Businesses whose Meta results dropped and need a rebuild
Get a free Meta Ads audit
We look at your site, your competitors and your current meta ads set-up, then tell you what we would do and what it would cost. No sales call unless you want one.
What Meta Ads has done for businesses like yours
Real engagements, described by industry and place rather than name, because our clients would rather their competitors did not know who they work with.
4.2xMeta Ads ROAS
3x ROAS on Meta, without increasing spend
A premium beauty e-commerce brand
Read the case study4.1MViews in 6 months
4.1 million views for a youth data campaign
A telecom operator in Bangladesh
Read the case study“We went from struggling to fill spots to having a waiting list. Meta Ads handled by this team are a different level.”
“ROAS improved by over 3x after switching to Khalid's team. They understand e-commerce deeply.”
What is included in our Meta Ads service
Meta's advertising platform is one of the most powerful customer acquisition channels available — when it's managed properly. We build full-funnel Meta campaigns that attract new customers at the top, nurture them through the middle, and convert them at the bottom — with creative that actually stops the scroll.
Management from €1,500 a month, ad spend separate. Every engagement starts with a free audit, so you see the plan before you pay for anything.
- Campaign Strategy
- Full-funnel strategy covering awareness, consideration, and conversion objectives.
- Creative Direction
- Ad creative briefs and feedback to produce scroll-stopping images and video.
- Audience Build
- Lookalike audiences, custom audiences, and interest targeting layered for precision.
- Catalogue Ads
- Dynamic product catalogue ads for e-commerce — highly personalised at scale.
- Retargeting
- Multi-touch retargeting sequences for website visitors, video viewers, and engagers.
- ROAS Reporting
- Weekly performance snapshots and monthly deep-dive attribution reports.
How the first 90 days go
- Days 1–30Pixel, Conversions API and audiences set up correctly
- Days 31–60First creative batch tested, winners scaled, losers cut
- Days 61–90Retargeting and catalogue campaigns live, monthly return-on-spend report
Our approach to Meta Ads, step by step
01
Audit
assess existing pixel health, audience quality, and creative performance
02
Build
structure campaigns across awareness, traffic, and conversion objectives
03
Creative
brief and guide creative production aligned to proven formats
04
Launch
controlled rollout with holdout testing to establish baseline
05
Scale
incrementally increase budgets on winning ad sets and creatives
Every Meta Ads client talks to me, not an account manager.
I am Khalid Farhan. I started this agency 12 years ago and I still set the strategy on every account. My team does the daily work; I review the numbers and I am the person you message when something matters. If you would rather check me out first, my LinkedIn is open, and so is my inbox.
- 400+Clients served
- 10+Countries
- 12Years in business
Questions people ask before hiring us for Meta Ads
Answers written and reviewed by Khalid Farhan, founder. Last reviewed November 2026.
Management from €1,500 a month, ad spend separate. The exact figure depends on the size of the opportunity and the amount of work, so we do a free audit first and quote from that. There is no charge for the audit.
Yes. We work with businesses in Kilkenny and across Ireland. Most of the work is done remotely with regular calls and a monthly report; Dublin-based clients can meet us in person.
We recommend a minimum of €1,500/month ad spend. Below this level, it's difficult to generate enough data for meaningful optimisation.
We provide creative direction and briefs. You can produce the assets (we'll guide you) or we can arrange production through our network of content creators.
Yes. Pixel installation, event tracking, and Conversions API setup are all included in onboarding.
We use multi-touch attribution models and cross-reference Meta data with Google Analytics and CRM data to give you an accurate picture of Meta's true contribution to revenue.