Going Live With Our Site: Authority Journey Episode 4

That time has come.

We are now live. I literally just installed WordPress on that site and started writing this blog post. The next task would be designing our site. How much did we spend so far on our site? Not much, I believe.

I bought a domain for three years which was around $30, the SSL certificate was around $20 for 3 years and the hosting is $40/year. That’s $90 I spent so far.

But wait, I am not done yet. It is now time to look into the design aspects of the site.

Here’s how the site looks right now:

building an authority website

That terrible WordPress first page look, I know.

But don’t worry, we are gonna make it better.

How, you ask?

I say, we got Themeforest. Themeforest is the biggest bank of WordPress themes on planet. They sell millions of copies each day and it is unlikely that you would not find something that you don’t like.

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Now what if you don’t find anything that you like on Themeforest? There are a few other marketplaces that you can try. For example, there’s Elegantthemes.com and they are awesome. There’s mythemeshop.com who are also good. I am sure, you will find something that you like in at least one of these marketplaces.

The next alternative option would be to go to Upwork.com and hire a WordPress developer who will build a website from scratch for you.

The theme that I will be using for this site is Divi from Elegant Themes. I know some of you will disagree but I don’t really recommend Divi for beginners. When I was a beginner in IM, I used to play with Themeforest themes and they were great for me. Now that I have grown up a bit and want more options, I am going with Divi.

Another reason: Divi has amazing ready layouts for travel kinda blogs. I am getting old (I am going to be 25 in 20 days) and I don’t like creating sites from scratch anymore. I like ready stuff.

Here’s what we are going to do today. I will be designing the site using Divi. You should also pick a theme and design the site that you are building (if you are building one with me).

Going live with your site is an amazing feeling. It always gives me a high, I am sure it is the same for all of you.

I won’t have a lot of time today otherwise, I would have also setup all the social pages for our site. Once again, be realistic and be intelligent about the social media channels that you are choosing. On an ideal scenario, you will be choosing everything and you will be available everywhere but that doesn’t happen when you are just starting.

So be realistic and keep the monetization goals in mind.

What are our monetization strategies for this site? Let’s think about it.

  • We might offer consultancy services to students who are coming to Ireland for studies
  • We might sell affiliate products
  • We might do display ads

and etc.

Based on the monetization strategies, where do you think we should focus much when it comes to social media? We need to target students who are around 20, right?

The ideal options then should be Facebook & Instagram. I will leave Instagram for now because I want to do the whole project on my own without involving anyone and I don’t have that much time.

So Facebook, it is. See how strategic and simple that was?

Select one, two or three maximum social media channels where you will stay active. Remember, if you are not going to stay active on that particular social media, there’s no point creating an account there. Accounts don’t help, trust me.

Alright, now that we are live with our site and have our theme ready, it is time to design. Let me design and I will also let you design your stuff.

I will be seeing you on the next blog where we might talk about the outline, important plugins and etc.

A little about my current scene: My birthday is in this month and this will be the first time in life when I will have to be alone on my birthday. I am not an emotional crybaby but this hurts. I don’t want to go back to Ireland.

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